With the evolution of technology, gadgets too gradually undergo a change. The development continues till the time a gadget stabilizes and proves its utility. In a huge gamble Aircel has launched a new device, Peek, that can only read emails. There is no precedence of this kind of a device thus far.
The Peek targets the segment of people who need to keep in touch with their emails constantly while on the move. It is similar to Blackberry devices and has a QWERTY key board. Aircel has claimed that it is the thinnest device ever created. The device is priced at Rs 2,999. The charges are Rs 300 per month for checking your email. The device is available in two colors, black and red. You can configure three email accounts on the device.
However the biggest question is will such a device be a hit with the users. The only thing that it can be used is emails. When compared to this smartphones have more than a dozen additional functions. Even operating cost wise smartphones may prove better since the cost of GPRS access itself is Rs 300 per month or lesser. So it is very much possible that this device does not take of at all.
Aircel may have taken a big gamble by launching the Aircel Peek.